Clik here to view.
Almost Half Of Facebook Users Don’t Click Ads
Via a social media site Simply Zesty: A new report from SEO and PPC consulting and technology firm Greenlight suggests that a significant proportion of users aren’t warming to Facebook advertisements...
View ArticleClik here to view.
Online Shopping & Customer Research
79% of online shoppers spend at least 50% of their shopping time researching products. This makes sense as consumer research has drastically increased with the adoption of new technologies, which keep...
View Article15 Stats Brands Should Know About Millennials
Some very revealing stats I was clueless about via Digiday: There are about 79 million millennials in the U.S., versus the 48 million Generation Xers (born between 1965 and 1980). (ComScore) 27 percent...
View ArticleClik here to view.
Chart: iPhone vs. Samsung Smartphone Buyers
Via Business Insider: For the past couple of years, Samsung has been mocking Apple in its advertising. One of the overt messages delivered repeatedly is that Apple’s iPhone is no longer hip. It is...
View ArticleClik here to view.
Study Shows Social Media Marketing Working For SMBs
[Found via Marketing Pilgrim] A recent LinkedIn study of almost 1,000 SMBs found: 81% of SMBs are using social media. Mostly, they see it as a way of maintaining brand presence and for lead...
View ArticleClik here to view.
What Consumers Will Pay for Online
Movies, music, and games top a new list from Nielsen of the different types of content that consumers are most willing to pay for online. The data, taken from a survey of 27,000 consumers across 52...
View ArticleClik here to view.
Top Web Brands and Site Usage
The Nielsen Company’s December ’09 rankings of the top visited “branded” sites and the time spent with each. The post Top Web Brands and Site Usage appeared first on weBranding.
View ArticleAbbreviated Marketing News Round-up
Top Ad Networks for December: AOL, Yahoo, Google AOL Advertising, the Yahoo Network and the Google Ad Network were the top three internet ad networks in the US in December 2009, according to a ranking...
View ArticleSpending On Email, Social And Search Rising
ExactTarget released a study last week which indicates marketers plan to increase spending related to email, social media, and other non-traditional outbound channels this year. The study of 1,000-plus...
View ArticleClik here to view.
Information Sources for Large Purchases
Via MarketingSherpa: Driven by economic circumstances, the buying process for large and complex purchases is changing. Marketers who are aware of changing buyer behaviors, such as the use of...
View ArticleAbbreviated Marketing News Round-up
New PR Hires Must Blog, Tweet & Use SocNets In what marks a dramatic shift away from a mainstream-media approach to public relations, PR hiring managers in the US now say it is nearly as important...
View ArticleClik here to view.
HubSpot Study Shows Importance Of Small Businesses Blogging
Throughout the years a number of the clients I’ve worked with, small business owners mostly, have a hard time understanding the value of blogging. Even when I lay out all the benefits in stark black...
View ArticleQuote Of The Day
Not everything that can be counted counts, and not everything that counts can be counted. — Albert Einstein The post Quote Of The Day appeared first on weBranding.
View ArticleGoogle Eye-tracking Market Research
Google has posted some internal eye-tracking market research they conducted to help them optimize their Universal Search Experience. In its most basic form eye-tracking is a form of usability research...
View ArticleAbbreviated Marketing News Round-up
Profit Falls 52% At CBS As Advertising Revenue Declines Despite solid ratings at its flagship broadcast network, the CBS Corporation had a sharp drop in revenue and profit in the recent quarter as...
View ArticleClik here to view.
Study Shows Social Media Marketing Working For SMBs
[Found via Marketing Pilgrim] A recent LinkedIn study of almost 1,000 SMBs found: 81% of SMBs are using social media. Mostly, they see it as a way of maintaining brand presence and for lead...
View Article
